The Qualities of a Good Demand Gen Manager

July 30, 2017 / GuidesFor Team

As a relatively new marketing strategy, demand generation is yet to be improved. Marketing specialists are constantly finding ways that will turn their efforts into more leads and ultimately, sales and ROI. An article written by Phil Fernandez of Marketo emphasizes the changes brought upon by the emergence of demand gen role. He writes “this re-imagined and expanded marketing role has helped to catalyze and inspire the revenue revolution that is just now starting to take hold in corporations across the globe.” 

It is now needless to say how promising the future of marketing is now that we have demand gen. If you want to join the revolution, here is a guideline that will help you find a reliable demand gen manager. Read on. – Gail Limpin

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